Week 4 Article – Untapped or relatively New Social Media sites: where’s the next Facebook?

Week 4 Article Topic – Untapped or relatively New Social Media sites: where’s the next Facebook?

Social media sites are cropping up in every conceivable arena.  The digital world is constantly evolving. What’s in to day may be out tomorrow. Remember when MySpace ruled?

Pinterest, Digg, Google+ remain relatively untapped, show promise and are touted as the next “big thing”. Then, there’s that myyearbook merger with meet up. Another supposed rocketship ready for take-off.

This week, you need to find a recent article on the topic of  “Untapped or relatively New Social Media sites” that you  believe is an “untapped” resource. Some site that exists but might not be as mainstream as Pinterest and Facebook…YET.  For example, Digg going version Pinterest or  Habbo for kids. Or, you could uncover one that’s just surfacing like my example below of “youflik.cu.cc

Post a link to your article for in-class discussion week 5; with a brief summary of the content of the article.  Below are other requirements:

  • Discuss why you think it is an untapped resource and why it might take off in the future.
  • It MUST be at least 150 words.
  • It MUST have at least 5 keyword links (those pesky “blue, underlined words). Luckily, wordpress recommends some for you.
  • It must be dated and separated from your prior posts
  • Remember to Review and comment on the articles of two other students by the beginning of class week 5

 15-year-old creates new social networking site?

Will  youflik.cu.cc be the next Facebook?

15 year old Prithvi Raj S Amin, a 10th grade student at St. Aloysius High School, Mangalore launched his social networking website ‘youflik.cu.cc’ on July 4th through shared hosting and in 24-hours clocked 300 members.  The seriver crashed at 700 members.
Mark Zuckerberg was 20 when FB was created. SO, Amin is a good five years from the age at which Mark Zuckerberg started Facebook, which is the biggest social media website in the world presently.
The site, now under construction as youflik.com, has faced setbacks.  Much like Zuckerberg’s first attempts at a harvard University netowrking site,  Amin’s server crashed on the 1st day — unable to handle 700 members. According to Amin, he has “purchased  better server space which can support close to 50,000 members.” He continued, “The site has small glitches and I am rectifying it on a day-to-day basis. This is a learning experience for me.”
Youflik hopes to set itself apart from other social networking sites by enabling video, voice chat and instant messaging. Chat can occur by scribbling text using a mouse. Youflik alos has a blog section, plus an interactive forum and polls section. Youflik TV provides a variety of channels to watch and the Youflik pages help the users to promote their brand, product, company, organization, group or community, local business and to create fan pages. Amin reports that  “security and privacy of the users will be of utmost priority” and “advertising rates will be reasonable”.
Youflik provides members with various useful widgets on site. Specifically,

  • Recent viewers (Who viewed your profile recently)
  • Online friends (displays your online friends)
  • Recent Pages (recently created pages on Youflik)
  • Friend’s Trail (displays your friends activities)
  • Recent events
  • Upcoming events
  • Shoutbox (Acts like an lobby chatroom)
  • Connect with friends (Friend Find)

YouFlik has received press and shows promise. Why? It integrates video, chat, blog and other elements to enrich the member experience.  YouFlik TV brings youtube into YouFlik. New utlilities, crahsed servers, technology created by today’s youth to be spread by today’s youth, who knows..we just might see the next facebook. FIRST, Youflik has to get up and running again. Ah, the dreams of youth 🙂

Week 1 Article – Pinterest as a Digital Marketing – Social Media Strategy

English: Red Pinterest logo

English: Red Pinterest logo (Photo credit: Wikipedia)

DUE BEFORE CLASS WEEK 21. CREATE YOUR OWN BLOG PAGE2. Your 1st post on your individual blog page: Find an article on  “Pinterest as a social media strategy” or which discusses how a specific brand, celebrity, company is using Pinterest.
Write a brief summary (180 words or more) of the content of the article with a link to the article and post it on your individual blog page. Please review and comment on the articles of two other students by the end of the week. Here’s a sample to start you off!

Pinterest is a pinboard-style social photo sharing website that allows users to create and manage theme-based image collections such as events, interests, hobbies, and more. Users can browse other pinboards for inspiration, ‘re-pin’ images to their own collections or ‘like’ photos.Pinterest’s mission is “to connect everyone in the world through the ‘things’ they find interesting. We think that a favorite book, toy, or recipe can reveal a common link between two people. With millions of new pins added every week, Pinterest is connecting people all over the world based on shared tastes and interests”.

Founded by Ben Silbermann, of West Des Moines, Iowa, the site is managed by Cold Brew Labs and funded by a small group of entrepreneurs and inventors. It is one of the “fastest growing social networking services in the world.”

Ten Reasons Brands are trying Pinterest

At first glance, Pinterest appears to be a social platform built for individuals. Remind anyone of the early days of Facebook? YouTube? Twitter?   Like other social networks, Pinterest is likely to become an extremely brand building and digital media strategy.

Here’s a list of reasons why brands are using Pinterest:

1- It’s New

2- It Focuses Almost Entirely on Images

3- Immediate Consumer Feedback

4- Endless Promotion/Contest  Opportunities

5- “Boards” to Showcase New Products

6- Build Brand Voice

7- Reward Loyal Consumers/Fans

8 – It Doesn’t Have Any Advertising — Yet

Now it’s your turn.

Find an article on using “Pinterest as a social media strategy” or which discusses how a specific brand, celebrity, company is using Pinterest.
Post a link to your article for in-class discussion in week 2 with a brief summary of the content of the article. Please review and comment on the articles of two other students by the end of the week